
Photo: Speakers Seth Priebatsch, Felicia Day, Christopher Poole at the 2011 SXSW Interactive Festival (Getty Images)
South by Southwest Interactive (that's SXSWi to you) is the annual Austin, Texas, magnet for tech geeks who give software developers and gadget inventors bona fide rock star status. The schedule is always jam-packed with conference sessions--interactive, music and film--meant to stimulate the mind; this year, MTV wants to see those ideas put into action. On the spot. In a 60-minute session.














