They aren’t actually sleeping bags, but they look like them, and they’re lifesaving and easy to use. Thanks to Beyoncé, there will be pilot testing with these inventions in Ethiopia, Ghana, Kenya, Malawi, Mali, Nigeria, Rwanda, Senegal, Tanzania and Uganda, and Beyoncé could be saving about two thousand infants by doing this. The baby warmers have already been used in some areas of the world, but this will ensure more moms and dads are able to get them.
Queen Bey announced this major donation while at the Gucci’s Chime for Change anniversary party. Since Chime for Change is about helping women, it was perf timing. Jane Chen, who’s behind the baby warmers, and who is a TED Fellow and TED speaker, was thrilled by the support.
“She [Beyoncé] told me how incredible she thought the innovation was,” Jane said. “I think what struck me was how sweet and genuine she was—and just so excited about our work. One of my most memorable moments was getting to dance with her after we spoke.” Bey’s publicist, who had given birth to a premature baby, also totally got the importance of this invention.
Annnnd . . . Jane has another idea of how Gucci can get in on this. “I’m hoping I can convince them to do a Gucci version of our baby sleeping bag,” she said. Hey, why not?
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